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  • FdA Group and Cargoful: a partnership to optimize and innovate secondary distribution logistics

FdA Group and Cargoful: a partnership to optimize and innovate secondary distribution logistics

The FdA Group has established itself as a leader in the production and distribution of high-quality bakery products, operating in more than 40 countries and specializing in the food service, Ho.Re.Ca and bakery sectors, both sweet and savory, through multiple vertical brands (Forno D'Asolo, Bindi, Progetto FornoItalia). 

In a constantly changing business landscape, one of the company's main goals has always been to improve customer service, continuously adapting to specific needs to increase end-user satisfaction.

 

In this context, the FdA Group's recent focus has been on distribution logistics, which poses significant challenges, now accentuated by rising customer expectations and complicated by post-pandemic systemic stress. The Group, led in the Distribution Logistics division by Giovanni Vozza, has therefore embarked on a journey to optimize transportation management to further improve the customer experience, with an emphasis on satisfying requests in terms of windows and delivery preferences, and with a streamlining of internal activities for employees and contractors aimed at improving employee and company performance.

Following careful and in-depth market research, the journey began with Cargoful, a Milan-based start-up specializing in developing vertical planning software based on artificial intelligence aimed at the world of distribution, retail Ho.Re.Ca and large-scale retail. 

A first Proof-of-Concept carried out on a flagship warehouse of the Group, responded positively in terms of expected results and marked the beginning of a close multi-year collaboration between the companies, aimed at the widespread diffusion of the Cargoful solution in the main reference markets. 

 

The project is revolutionizing the Group's transportation planning by leveraging Cargoful software. An initial phase of precise and capillary analysis and collection of information has enabled the software to be adapted to the company's planning process, making it possible to generate optimized distribution routes daily that, while respecting customer preferences and pre-established internal constraints, allow efficient vehicle management. In addition, the planned expansion to integrated visibility into delivery progress will allow proactive management of any critical issues that arise, give the customer warning of any delays, manage real-time re-planning, and, in general, have everything that is happening and about to happen under control from an operational perspective. These process changes also lead to an evolution in the tasks of the figures within the company, with a path of expanding responsibilities, creating roles that are less related to day-to-day operations and more decision-making and related to data management.

This is only the beginning of the journey, as a widespread implementation of the Cargoful solution will also support the Group in tracking results in terms of environmental impact through detailed tracking of CO2 emissions and their reduction, as well as continuing the path of streamlining internal operations by harnessing the power of the data and insights generated.
 

"Together with Cargoful, we embarked on a journey to improve service, information management and punctuality through accurate monitoring and planning. Their start-up nature proved to be an added value, responding positively to our needs and confirming the crucial role of technology at the service of people." - Giovanni Vozza, Distribution Manager, FdA

"In today's increasingly dynamic and technological world, the success of a software project depends not only on the quality of the code but also and above all on the synergy and collaboration among team members.The productive exchange and sharing of information between Cargoful, Logistics and IT of di Forno d'Asolo made it possible to integrate the tool easily and on time." - Pierangelo Collet IT Manager, FdA

"Supporting FDA Group on this path is a source of great satisfaction for us. From the very beginning we found ourselves aligned with the Group's philosophy of leveraging our technology to serve people, and thanks to their trust, we are happy to continue to demonstrate these results in the field."- Filippo Tamburini, Co-Fouder & CEO, Cargoful

Let's get in touch

Do you have questions, curiosities, or ideas to develop? Write to us and learn how to use Cargoful to optimize your transportation and integrate it with your existing IT systems.